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  Home > Author Profiles > Levy, David B. >

  Animation Development
  Animation Development
 
6 X 9, 240 pages; paperback
ISBN 978-1-58115-661-4
Publication Date: September 8, 2009


List Price: $24.95
Our Price: $19.95
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Stock Status: In Stock

Product Code: 978-1-58115-661-4


Description Table of Contents
 
by David B. Levy

Seasoned professionals and aspiring creators and writers alike will find Animation Development the
perfect go-to guide for creating, developing, and successfully pitching an animated project or series.
Author David Levy has experienced every aspect of the pitching process—preparation, hope, rejection,
success—and now he shares his valuable lessons in this comprehensive volume on the industry and
process, told in a straightforward, conversational tone, spiked with a dash of his quirky humor.
 
Readers will discover how to tap into creativity to develop something personal yet universal, push projects through collaborations and partnerships, set up pitch meetings, get legal representation and agents, and manage the emotional roller coaster inherent in the pitching and development process.

Top creators of such series as Blue's Clues, SpongeBob SquarePants, and The Powerpuff Girls, along
with leading network executives from the likes of Nickelodeon, Cartoon Network, and Teletoon
amplify the author's own personal experiences by providing sound insider advice.
 
Reviews
 “Once again, the very observant and very funny David Levy has captured it all—this time, he takes on the mysteries, subtleties, and intricacies of the world of animation development for television. This book is better than attending fifty panel discussions on the topic.”—Linda Simensky, vice president, children's programming, PBS

"If you want to sell your own animated show, this book is the perfect resource. It's insightful, well-researched, and describes the process perfectly. It also goes great with toast."—Butch Hartman, creator and executive producer, The Fairly OddParents and Danny Phantom (Nickelodeon)

"If you want to sell your animated creations, read this book! David Levy's Animation Development: From Pitch to Production is packed with no-nonsense advice about how to transform raw concepts and characters into a pitch that will capture the eyes and ears of busy TV executives."—Amid Amidi, editor, CartoonBrew.com

“There is no book like this out there letting you learn from others mistakes and avoid personal embarrassment! David Levy's Animation Development is an absolute must for anyone embarking on the pitch process.”—Traci Paige Johnson, cocreator and creative director, Blue's Clues (Nickelodeon), Super Why! (PBS Kids)


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