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The Elements of Graphic Design: Space, Unity, Page Architecture, and Type
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Approach page design in a revolutionary new way! Unlike other graphic design books, The Elements of Graphic Design reveals the secrets of successful graphic design from the unique perspective of the page’s “white space.”
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Business and Legal Forms for Photographers (4th Edition)
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List Price: $29.95
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Here’s the classic “bible” of forms and checklists for every situation a professional photographer may face. Thoroughly expanded and updated to cover the Internet, this brand-new Fourth Edition contains 34 forms, each ready-to-use as is, or easily tailored to fit any situation.
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Emotional Branding: The New Paradigm for Connecting Brands to People
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A visionary approach to building powerful brand loyalty, this ground-breaking book shows marketers of any product or service how to engage today's increasingly cynical consumers on deeper emotional levels.
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Legal Guide for the Visual Artist
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This highly acclaimed reference book presents a comprehensive overview of the legal issues faced by anyone working in the visual arts. The narrative text is arranged into twenty-four chapters covering: copyright, contracts, censorship, moral rights, sales (by artist, gallery, or agent), taxation, estate planning, museums, collecting, and grants.
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Technical Theater for Nontechnical People (2nd Edition)
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This innovative resource has been completely updated to reflect state-of-the-art standards in today’s fast-changing theater technology.
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Starting Your Career as a Freelance Photographer
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Here is a virtual treasury of advice, insight, and guidance for every freelance photographer! From creating a portfolio and promoting your work to winning the first client and running a healthy, profitable business, this book provides crucial marketing, business, and legal know-how for every step of the process.
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The Graphic Designer’s Guide to Pricing, Estimating & Budgeting
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Whether you’re a start-up business or an experienced owner, this invaluable guide provides a one-stop source of indispensable, innovative methods for achieving productivity and profitability in every area of a graphic design business.
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Branding for Nonprofits: Developing Identity with Integrity
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Branding for Nonprofits provides the processes, tools and thinking needed to brand or rebrand. DK Hollandís inspiring and demystifying approach helps nonprofits approach the process with confidence and enthusiasm.
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Starting Your Career as a Freelance Illustrator or Graphic Designer
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For anyone who wants to establish a new career as a freelance designer or illustrator, here’s the definitive resource! This valuable guide is packed with expert tips and success techniques for getting started, selling your work, promoting yourself, and even what to do once you’re working
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Pricing Photography: The Complete Guide to Assignment and Stock Prices
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This classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, negotiating fair deals, and much more.
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