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Creating a Successful Craft Business
by Rogene and Robert Robbins
Craft artists dream of profiting from their skills, but many lack the know-how to make that dream a reality.
Written by an established craftsperson/artist and a savvy business manager—who together have lived through the trials, tribulations, and triumphs of starting and succeeding with their crafts business—this book explains in plain English how to turn a beloved hobby into a lucrative career.
Supplementing their own tips with information on hundreds of Internet resources and useful publications, the authors provide an exhaustive look at the details of their trade—from scripting the perfect sales pitch to finding the best deals on supplies. For aspiring entrepreneurs, this indispensable resource will guide craftspeople on the path toward profit and success.
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Reviews
“Here is a well-organized book to help those wishing to sell their crafts. Homework assignments, illustrated examples, and checklists make this a must-have resource. Highly recommended.”
—James Dillehay, coauthor “Guerrilla Marketing, The Artisan’s Way” with Jay Conrad Levinson, www.craftmarketer.com
“A personable guide to the practical ins and outs of creating, building, and succeeding with your crafts.”
—Tad Crawford, publisher, Allworth Press, and author of Business and Legal Forms for Crafts”
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