View CartMy Account / Order StatusHelp
Search  



Enter your email to
join our mailing list!




(Your shopping cart is empty)

  Home > Author Profiles > Howe, Austin >

  Designers Don't Read
  Designers Don't Read
 
5 1/2 X 8 1/2, 224 pages; paperback
ISBN 978-1-58115-665-2
Publication Date: September 22, 2009


List Price: $24.95
Our Price: $19.95
You Save $5.00!


Stock Status: In Stock

Product Code: 978-1-58115-665-2


Description Excerpts Table of Contents
 
by Austin Howe

designed by Fredrik Averin

 

Designers Don’t Read is easily digestible inspiration for creative professionals “on demand.” Creative director, writer, advocate, and design cheerleader Austin Howe explores the creative process and conceptualization and delves into what to do when inspiration is lacking. Organized not only by topic but also by how long it will take the average reader to complete each chapter, the book is intended to function like a “daily devotional” for designers and busy professionals involved in branded communications at all levels. With its unique organization and attractive design, complete with “discoverables” designed to please the designer's eye, Designers Don’t Read can fit into the niches in the life of a time-challenged designer. Or it may be hard to resist reading the entire book in one sitting!
 
Reviews
“If you truly believe in the power of design and in truth over harmony, read Designers Don't Read. This book is that wake-up call that could save the advertising and design culture from itself.”Michael Jager, creative director and president, JDK Design

"Austin usually approaches work with childlike curiosity, unbridled enthusiasm, and 'anything's possible' energy. He has successfully shifted from the world of advertising to the world of design and shares that experience in Designers Don't Read. It's an unusual, outsider/insider view of the field of design."—Steve Sandstrom, Sandstrom Partners
 
"From the man who has been totally complicit in the ravages of twenty-first-century marketing comes a brilliant . . . review of the industry's secret practices. Expect sarcasm, hilarity, plus the tips and the tools necessary to pull down totally undeserved salaries and egregious bonuses."Dan Wieden, president and CEO, Wieden+Kennedy
 
"I found this to be a humorous and insightful diatribe on the design business. Austin Howe is definitely a design aficionado—if they had baseball cards for designers from the past fifty years, I believe Austin would have all of them."—Bill Cahan, Cahan & Associates



 Share your knowledge of this product with other customers... Be the first to write a review.



Browse for more products in the same category as this item:

Author Profiles > Howe, Austin
Design Practice
Design Writing


The Screenwriter’s Legal Guide (3rd Edition) $19.95
Teaching Motion Design: Course Offerings and Class Projects from the Leading Undergraduate and Graduate Programs $17.55
Power Speaking: The Art of the Exceptional Public Speaker $15.95
Letters from Backstage: The Adventures of a Touring Stage Actor $13.55
The Fine Artist’s Guide to Marketing and Self-Promotion, Revised Edition $15.95
Photography: Focus on Profit $28.00
The Business of Being an Artist, 3rd Ed. $15.95
How to Start a Faux Painting or Mural Business $15.95
How to Start and Operate Your Own Design Firm $19.95
Allworth Press
10 East 23rd Street
New York, NY 10010
212-777-8395 or
800-491-2808
 About Us
 Become an Affiliate
 Privacy Policy
 Send Us Feedback