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Looking Closer 3: Classic Writings on Graphic Design
Edited by Michael Bierut, Jessica Helfand, Steven Heller, and Rick Poynor
Introductions by Steven Heller and Rick
Poynor
Rare and difficult-to-find essays provide fascinating reading in this third anthology in the Looking Closer series, a matchless resource tracing the continuum of critical thought from graphic design¹s earliest days as a viable art and craft.
Looking Closer 3 brings back into discourse more than thirty seminal essays by such distinguished figures as William Morris, Aldous Huxley, Alvin Lustig, and Paul Rand, reviving ideas of form and content as well as arguments over manner and style that have been lost for decades. For professionals, teachers, and students alike, this pivotal collection is an invaluable compliment to any design library.
Michael Bierut is a partner of Pentagram, the international design consultancy. He lives in New York. Jessica Helfand is a partner of William Drenttel/ Jessica Helfand, a multimedia and print media company. She lives in Falls Village, CT. Steven Heller is a senior art director at The New York Times, editor of the AIGA Journal of Graphic Design, and the author or editor of more than seventy books on graphic design. Rick Poynor is the founding editor of Eye magazine and the author of six books on graphic design. He lives in Twickenham, England.
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Reviews
"An extraordinary collection. Looking Closer 3offers a comprehensive look at the people, ideas, and social and economic forces that have shaped the terrain of graphic design in the twentieth century."
— Stuart Ewen, professor and chair of Film and Media Studies, Hunter College, author of All Consuming Images and PR! A Social History of Spin
"...this small collection contributes significantly to realizing the varied voices that constitute graphic design history."
— PRINT
"HIGHLY RECOMMENDED. This retrospective volume...gathers under one cover some of the most important historic writings on design from the late 19th century to the early 1980s ...Graphic designers need to know where they came from, in order to better decide where to go. A substantial contribution to that effort, undoubtedly this is a book that should be on the reading lists of all designers, design students, and teachers."
— BALLAST QUARTERLY REVIEW
"Looking Closer 3is highly rewarding, unique reading for students, academics, and working professionals in the area of graphic design."
— The Bookwatch
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