Photography

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    Profitable Photography in the Digital Age
    Strategies for Success
    By Dan Heller
    (Allworth Press)
    This groundbreaking resource demonstrates how to use digital imaging and the Internet as the cornerstone of a successful photography business. Topics covered include setting business goals, marketing, setting prices, selling prints, running a Web-based photography business, working with stock agencies,... [READ MORE]
    Historic Photographic Processes is a comprehensive user's guide to the historical processes that have become popular alternatives to modern and digital technology. Though many of the techniques, applications, and equipment were first developed in the nineteenth century, these same methods can be used... [READ MORE]
    Mastering the Business of Photography
    What the Pros Do When They're Not Taking Incredible Pictures
    By Tony Luna
    (Allworth Press)
    Photography can be a competitive and unforgiving trade, however there are many strategies for professional success. This book is a resource for photographers of all kinds and demonstrates the many ways to manage a career in photography, while still “earning enough money to support yourself, a family,... [READ MORE]
    Sports Photography
    How to Capture Action and Emotion
    By Peter Skinner
    (Allworth Press)
    Seasoned sports photographer Peter Skinner uses 211 stunning examples from the work of Walter Ioss, Ben Chen, Bob Gomel, Duane Hart, Mark Johnson, and six other renowned photographers—as well as his personal archives—to show exactly how to take great action photos. Whether the subject is baseball or... [READ MORE]
    Pricing Photography
    The Complete Guide to Assignment and Stock Prices
    By Michal Heron, By David MacTavish
    (Allworth Press)
    Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics... [READ MORE]
    Profitable Photography in Digital Age
    Strategies for Success
    By Dan Heller
    (Allworth Press)
    This groundbreaking resource demonstrates how to use digital imaging and the Internet as the cornerstone of a successful photography business. Topics covered include setting business goals, marketing, setting prices, selling prints, running a Web-based photography business, working with stock agencies,... [READ MORE]
    The Photographer's Guide to Negotiating
    By Richard Weisgrau
    (Allworth Press)
    Negotiating is a crucial skill for anyone running a business, but they don't teach this art in photography school. The Photographer's Guide to Negotiating gives specific tips for negotiating assignment deals, digital and electronic rights, stock photography sales, contracts, purchases, and more. Interviews... [READ MORE]
    Business and Legal Forms for Photographers
    By Tad Crawford
    (Allworth Press)
    Business and Legal Forms for Photographers, 4th Edition contains 34 forms for photographers, each accompanied by step-by-step instructions, advice on standard contractual provisions, and unique negotiation checklists to guide professionals to the best deal. Included are contracts for wedding, portrait,... [READ MORE]
    The Photography Exercise Book
    Training Your Eye to Shoot Like a Pro (250+ color photographs make it come to life)
    By Bert Krages
    (Allworth Press)
    • Use simple exercises to learn to see and shoot like a pro rather than painfully following strict rules. • This book covers a wide variety of genres (street documentary, photojournalism, nature, landscape, sports, and still-life photography). • The Author has helped 1,000’s of photographers to date.... [READ MORE]
    Starting Your Career as a Freelance Photographer
    By Tad Crawford, By Chuck DeLaney
    (Allworth Press)
    Here is a virtual treasury of advice, insight, and guidance for every freelance photographer! The step-by-step advice covers the multitude of concerns facing aspiring and beginning freelance photographers—from compiling a portfolio and promoting your work to winning the first client and running a healthy,... [READ MORE]
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